This logo was created for the Chicago Research Summit. Their focus on the sharing of ideas and practices between staff and faculty from colleges and universities in the area. The logo represents the coming together of people and ideas as well as the expanding/moving forward of people and ideas. The logo evokes the feeling of movement and fluidity while being grounded.
The logo reflects both the coming together of people and ideas as well as the expanding/moving forward of people and ideas. The shape of the triangles reference arrows. Their positioning produce a feeling of being and fluid or in motion at the same time. The shape could also reference the Bean, an iconic piece of sculpture in Chicago. The colors are from the Chicago Flag and the triangular form is repeated 3 times to imitate the 3 words writing out "Chicago Research Summit."